01

Apollo Neuro is a wearable technology brand that leverages gentle, clinically-informed vibration patterns to help users reduce stress, improve sleep, and enhance focus by rebalancing the nervous system. The device—worn on the wrist or ankle—uses adaptive “SmartVibes” technology developed by neuroscientists to activate calming, “rest-and-digest” responses in the body. It’s positioned as a non-invasive, chemical-free alternative for managing stress, enhancing recovery, and boosting overall well-being.

02

Parívie is a luxury skincare brand founded by Paris Hilton, created for people with busy, always-on lifestyles who want effective, science-driven skin solutions. Parívie’s product line includes essentials like cleansers, serums, moisturizers, night creams, and contour-focused treatments all designed to hydrate, firm, and restore skin while delivering visible results. Beyond skincare, Parívie embraces a lifestyle and self-care philosophy: skincare that empowers confidence, supports resilience, and fits seamlessly into hectic routines. Through this approach, the brand strives to offer “future-forward formulas” that meet the needs of modern consumers.

03

Blast Motion

Developed high-impact Amazon branded content for Blast Motion, a leader in motion analysis technology for athletes. Working through AMZ Atlas, I translated complex product functionality into clear, engaging visuals and messaging tailored for eCommerce performance. The work focused on enhancing brand credibility, improving product discoverability, and driving conversion through strategically designed A+ content. By balancing technical precision with compelling storytelling, I helped position Blast Motion’s products as both innovative and accessible to a broad audience of athletes and coaches.

04

Gosafe

Produced Amazon branded content for GoSafe, transforming safety and monitoring technology into compelling visuals and copy. Focused on clear messaging that highlights product features, builds trust, and drives engagement and conversions.

05

Static ads

A curated set of high-performing static ad creatives built for DTC campaigns, emphasizing scroll-stopping design, clear messaging, and conversion-focused execution. Work shown reflects a test-and-iterate approach, with creatives developed to align with performance goals across paid social channels.

06

Email & SMS

A selection of email campaigns created for a range of DTC brands and products, focused on driving engagement, retention, and conversion. Work includes promotional, lifecycle, and product-focused emails designed to align with brand identity while supporting performance goals.